The Artist.....
Champion Elect
RasputinLives - the problem with the BBC's kick the ball contract is that it was made in a period when the BBC was trying to cut down on coverage.
The BBC's F1 contract was of the order of 40-50 million per season, plus £10 million of production costs.
That covered 21 weekends, with 3.5 hours devoted to the race, 2 hours for qualifying, and 4 hours of live practice - so approximately 210 hours of coverage - at a cost of £300,000 per hour of tv (This is relatively cheap for broadcast TV).
If you compare that to kick-the-ball.
The season lasts 40 weeks, with a 1 hour highlight programme on a Saturday, and a 45 minute highlight programme on a Sunday. and a 45 minute "Football Focus" on a Saturday lunchtime (which should probably not be included in the calculation).
The deal alone (ignoring the wages of Gary "Wallets" Lineker or Alan "Moneybags" Shearer) works out at £700,000 per hour of broadcast television... - plus the ratings for the Live F1 was actually comparable to the Kick-the-ball ratings.
The BBC's F1 contract was of the order of 40-50 million per season, plus £10 million of production costs.
That covered 21 weekends, with 3.5 hours devoted to the race, 2 hours for qualifying, and 4 hours of live practice - so approximately 210 hours of coverage - at a cost of £300,000 per hour of tv (This is relatively cheap for broadcast TV).
If you compare that to kick-the-ball.
The season lasts 40 weeks, with a 1 hour highlight programme on a Saturday, and a 45 minute highlight programme on a Sunday. and a 45 minute "Football Focus" on a Saturday lunchtime (which should probably not be included in the calculation).
The deal alone (ignoring the wages of Gary "Wallets" Lineker or Alan "Moneybags" Shearer) works out at £700,000 per hour of broadcast television... - plus the ratings for the Live F1 was actually comparable to the Kick-the-ball ratings.
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